Ada Ventures is a London-based pre-seed venture capital firm founded by Check Warner and Matt Penneycard, focused on backing European founders building technology for a better human future. The firm invests £250K–£1M in first funding rounds, primarily in the UK and Northern Europe, and leads approximately 70% of its deals. Ada operates thematic funds across three focus areas: Climate Equity (technologies enabling a fair net-zero future), Economic Empowerment (transforming money, work, and skills), and Healthy Ageing (enabling healthier lives for longer). Ada distinguishes itself through an inclusive investment approach that assesses founders on their qualities rather than pedigree, past work experience, or gut feel. The firm typically backs 10–12 companies per year and prefers companies with unique or highly defensible technology. Portfolio support includes domain-specific growth specialists, 40 hours of backup childcare, founder welfare support, and dedicated talent partners. Portfolio companies include Materials Nexus, Micrographia Bio, Boldr, Oxford Medical Products, Toothfairy, Flexa, and BlakBear.
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