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AdPod is a performance-driven Web3 advertising platform that helps crypto projects grow through targeted, fraud-free campaigns. With a network spanning 13,000+ DApps and Telegram Mini-Apps, AdPod connects brands with over 45 million weekly active users. Our platform leverages on-chain data to deliver results, not just reach β making it easy for teams to launch, track, and optimize ads with precision.
Market Size:
Programmatic Display Advertising (Web2 + Web3): $572.74 billion in 2023 β Projected to reach $1.46 trillion by 2030.
Web3 Marketing:
$2.02 billion in 2023 β Expected to reach $45.32 billion by 2032.
To be the leading on-chain advertising layer powering transparent, performance-driven growth across the Web3 ecosystem.
To empower Web3 projects with data-driven, fraud-free advertising that delivers real results β bridging brands to users through on-chain intelligence and a trusted network of platforms.
Target ads based on wallet data like balances, transaction volume, and interests.
AI agents auto-optimize ad spend for best performance.
Massive ad reach across curated, crypto-native platforms.
Real-time analytics, impressions, clicks, CTR, and smart contract conversions.
Privacy-first targeting with no reliance on cookies.
Launch and manage campaigns with zero technical expertise.
πΈ Since my youth, music has been a driving force in my life's journey, inspiring me to pursue a career as an artist. Alongside my passion for music, I'm a B.A. and MBA qualified professional, selected as one of the few participants for Marketing 3.0 Intersession under the guidance of Philip Kotler. π Before founding our trio of companies, my unique skill set led to a fulfilling career in media and communications, followed by brand marketing experience at Leo Burnett Sri Lanka. There, I collaborated with leading brands such as Sri Lankan Airlines, Zesta, and Dialog Sri Lanka, gaining invaluable insights into the intricacies of marketing and branding. π‘ At Adpod, YELO, and Metathingz, our mission is clear: to revolutionize the digital landscape and empower businesses to thrive in web3. Through innovative solutions, strategic partnerships, and a relentless commitment to excellence, we're shaping the future of marketing and blockchain technology.
π My journey in digital marketing began over a decade ago at Leo Burnett Sri Lanka, where I had the privilege of working with highly experienced and talented individuals. From NestlΓ© to Unilever, I've navigated the digital landscape, leveraging data-driven strategies to elevate brand presence and equity across diverse industries. π As an artist, I've embraced my love for art and fashion by transitioning from canvas painting to nail art, with the launch of my brand, Niyarataa, where I empower clients to express themselves through bespoke nail designs. πNow, I continue my digital journey in web3 with AdPod, YeloPlay and Metathingz, where I leverage my expertise in people culture and campaign strategies to build brand equity and foster community advocacy for web3 brands. I believe that brands have the power to improve people's lives, and my mission is to communicate this message honestly and authentically in web3. Whether it's through nail art or a web3 project, I'm dedicated to crafting strategies that resonate with audiences, build lasting human connections and help monetize creativity where it matters. At Adpod, I'm committed to fostering a culture where brands thrive on genuine advocacy. I believe that success lies in the bigger picture, and I'm passionate about building and sustaining the same culture within our team.
As Chief Financial Officer of Adpod, I embark on a new chapter in the dynamic realm of Web3 and blockchain technology. Collaborating with a talented team of creators, professionals, and our visionary tech founder, I bring decades of financial acumen to drive Adpod's foray into this transformative space. With a solid foundation in traditional finance, I embrace the challenges and opportunities presented by decentralized finance (DeFi), leveraging my expertise to identify and implement innovative business strategies for Adpod. This exciting journey reflects our commitment to innovation and adaptation, as we navigate the evolving landscape of digital assets and decentralized ecosystems. With three decades of entrepreneurial expertise and a steadfast commitment to professional development, I've forged a career marked by innovation, leadership, and community engagement. As an Entrepreneur for over 30 years, I've cultivated brands that resonate with consumers and drive economic growth. Notably, I founded and nurtured the CRISTAL and my Cola brands, contributing to Sri Lanka's beverage industry landscape.
π As COO of Adpod, I bring a wealth of experience in operations management, financial oversight, and sales leadership. With a proven track record of success as COO of Top Beverages in the mass market of Beverages in Sri Lanka, I've honed my skills in driving operational efficiency and maximizing profitability. π‘ Beyond the boardroom, I'm a creative soul with a love for storytelling and visual identity. With over 5 years of experience in film production and editing for various entrepreneurial brands and music artists in Sri Lanka, I bring a unique perspective to Adpod's creative endeavors.
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