BetterFutureLabs is an AI venture studio based in Hoboken, New Jersey, that builds B2B AI companies from the ground up. Founded by Aaron Price (entrepreneur with three exits and founder of TechUnited:NJ) alongside Justin Trugman (Head of Tech, AutoGen contributor), the studio provides technical AI engineering, go-to-market support, up to $500K in pre-seed capital, and access to design partners and customers from day zero. The studio operates an intensive validation process, moving ideas through ideation, prototyping, customer growth, and funding stages before spinning out companies. Portfolio companies include Qove (AI-native QA automation), Wave (AI-powered restoration estimates), and Outputs (AI data room). BetterFutureLabs contributes to open-source agentic systems including AG2 and has been recognized by Google DeepMind for work on agentic AI. The studio is wired into New Jersey's innovation ecosystem, connecting startups with operators, strategic partners, universities, and capital through its 30K+ member TechUnited network.
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