AI AdvisorAI Advisor
vSelf is an AI-driven marketing assistant designed to help brands build and engage communities across Telegram and social media platforms. Our platform enables the creation and distribution of gamified campaigns, interactive mini-games, and tokenized rewards, all aimed at enhancing user engagement and retention. With a seamless text-to-execution flow, vSelf turns campaign ideas into reality while providing unique behavioral insights to optimize community growth strategies.
To redefine how brands interact with their communities by automating the operational side of social media marketing and creating space for authentic communication, creative expression, and meaningful engagement.
vSelf helps Web3 projects build and activate real communities through no-code tools, AI-assisted campaign automation, and tokenized rewards, all natively integrated into Telegram. We empower founders, contributors, and creators to grow with purpose, not just numbers.
Launch quizzes, mini-games, loyalty programs, and reward flows with zero developer input.
vSelf in the news
blog
Announcements of vSelf's participation in the TON Foundation Acceleration program
podcast
In this episode of Coffee Hour with Jack Niewold, Jack is joined by three visionary leaders in the crypto space: CEO of ARQx Ai, Ivan Sunguroff, Founder & CEO of vSelf, Tatiana Yakushkina, and Co-Founder & CEO of Mintpass, Sampson Simmons. This engaging roundtable discussion brings together diverse challenges and collective problem-solving, as each guest introduces a unique issue they’re facing in the crypto industry, sparking group brainstorming and innovative solutions.
blog
Announcements of vSelf's grant reception from the TON Foundation
podcast
In this episode of Ready Layer One, Jared and Joe interview Tatiana Yakushkina CEO and co-founder of vSelf, a project that has been building a marketing tool using soul-bound tokens, engagement, and community rewards. They discuss the advantages of using Web3 for cross-platform communication and how NEAR, the Blockchain Operating System [BOS], provides infrastructure and tools for everyone.
Meet the people behind vSelf
CEO
Tatiana is a Web3 founder and strategist with 7+ years of hands-on experience in product development, tokenomics, and ecosystem partnerships. She has secured funding from the NEAR Foundation, TON Foundation, and Camino Network, and is an alumna of the Outlier Ventures and TON accelerators. Tatiana also brings 12+ years of academic experience in complex systems, process modelling, and game theory, holding a PhD in CS. Formerly an Associate Professor, she led multiple international research projects across Europe and Asia. At vSelf, she drives product vision, AI-native growth infrastructure, and go-to-market strategy for Web3-native community engagement.
LinkedInCMO
Roxana is a growth strategist and brand builder with deep expertise in Web3 marketing, user research, and ecosystem onboarding. At vSelf, she leads campaign architecture, market positioning, and community activation strategies. She brings over 10 years of experience in corporate innovation and customer behavior analysis, having worked with clients such as Nestlé, Unilever, ING, and Heineken on go-to-market and digital transformation initiatives. Roxana has a strong track record of translating complex products into accessible narratives and building marketing systems that scale across B2C and Web3-native audiences.
LinkedInCTO
Błaise is a seasoned Web3 engineer and technical architect with deep experience in blockchain infrastructure, Telegram Mini Apps, and multi-chain development. Before co-founding vSelf, he led engineering efforts at several startups across Europe, including projects backed by Parity Technologies, LUKSO, and Ethereum Foundation. He specializes in smart contract design (TON, EVM), backend scalability, and gamified user flows. At vSelf, Błażej oversees the platform’s technical roadmap, from AI modules and campaign tooling to multi-chain SDKs and on-chain analytics systems. https://github.com/blazejkrzak
LinkedInAdvisor
David Owen Morris is the visionary leader in Web3 and Founder of Raptoreum, a blockchain platform focused on scalability, security, and real-world applications. With over 15 years in decentralized technologies (starting with P2P work in 1996 and blockchain since 2009), he oversees the network’s architecture, smart assets infrastructure, and community engagement efforts . As a frequent speaker in Chain & AI forums and protagonist in developer AMAs, David actively shapes Raptoreum’s roadmap for secure smart contracts, cross-chain gaming integrations, and enterprise-grade asset tokenization .
LinkedIn